Protect 75
A three-stage Direct Mail campaign for
AXA Life Invest targeting financial advisors with their new
Protect 75 pension product. The campaign consisted of three different postcards with a gift attached that illustrated the fact that
Protect 75 was an attractive added benefit option for their main
Secure Advantage+ pension product.
Client: AXA Life Invest
Product: Protect 75
Agency: REACT/Redican.Art